Hailey Bieber Rhode
Photo Credit: Monica Schipper/Getty Images for The Business of Fashion

Hailey Bieber Sees Rhode as ‘Being a Legacy Brand’ Amid $1 Billion Sale Deal

Hailey Bieber shocked the beauty industry after selling her smash-hit brand, Rhode, to e.l.f. Beauty for $1 billion three years after its launch, and she recently opened up about the deal. After the sale was disclosed, many were eager to know what the future of the brand holds.

To answer all the queries, the model appeared…

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