Justin Bieber and Hailey Bieber
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Hailey Bieber Had a Valid Reason for Selling Rhode Beauty, Claim ‘Sources’

By Ishika Mishra

Hailey Bieber recently sold off her beauty brand, Rhode, to E.l.f. Beauty, bracing herself for Justin Bieber’s SKYLRK. The fashion mogul reportedly sold the business for $1 billion, sparking curiosity about her next move. Latest reports indicate that the sale was a strategic step, paving the way for her to focus on her husband’s upcoming…

Ishika Mishra
Ishika Mishra

Ishika M is a Lifestyle Writer at Evolve Media, covering fashion, reality TV, celebrity parenting, and the internet's favorite stars—cats and dogs.

When not using the keyboard, she finds herself lost in literature, music, philosophy, anime, and K-drama. Or plotting her debut diss track to perform at the SuperBowl. Or touching grass because she has not seen the Sun in a while.

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